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There has been a lot of talk about the downfall of Facebook. Social media managers began to comment that young people were flocking to other social networks such as Instagram.

Facebook marketing is useless, they exclaimed. Invest your money elsewhere, they suggested.

But the truth is that Facebook ...

We all love our furry friends. In fact, many pet owners often spend more money on their pets than on themselves.

The pet industry is booming.

While more people are becoming pet owners and spending more money on their pets, many veterinarians are experiencing slow growth in revenue and clients ...

Leaving aside the initial rejection that comes from being told this, if you analyze it coldly, coming from the person using this argument, it is the best news that can be given to you. Honestly, this translates into saving time, bad times, frustrations, etc.

When a potential client argues that he ...

Social media management seems simple, but given its impact, mistakes must be avoided. Social platforms are an ideal channel to regularly contact your clients and prospects and boost your online business.

But on which social network do your customers interact? Have you analyzed it?

There is a lot ...

As the search volume for a keyword increases, it becomes more difficult to rank well. To combat this problem, you should seek out and use keywords with a lower search volume. These keywords are often less competitive, so you can use them to your advantage to get better rankings and more clicks ...

Artificial intelligence ( AI) is a branch of computer science that focuses on creating systems and programs capable of performing tasks that, until recently, could only be performed by humans. AI is based on algorithms and mathematical models that allow systems to learn, adapt, and make decisions on ...

Welcome, digital marketing enthusiasts. In this article, you will dive into the exciting world of SEO, revealing secrets and tactics that will help you climb positions in the most famous search engine: Google .

Content
Why is content optimization crucial?
Understanding Local SEO
Choosing the Right ...

Quality content is not only king, but the architect that builds and defines your personal brand, while also driving your SEO strategy . Content is more than just a tactic; it is a powerful strategy that puts you at the center of your audience’s and search engines’ attention.

Relevance that ...

In the vast universe of digital marketing, being on the top of Google search results is like having a spot on the catwalk: everyone wants to be there. However, not everything is rosy. Google, in its quest to maintain the quality of its results, can penalize those websites that do not meet its ...