“A technique used by brands to contact their target audience via email. It is a marketing technique that includes newsletters and mailings, and, above all, a good strategy that supports the actions carried out.”
SEO positioning
These are a series of techniques and tools used to ensure that your content ranks organically in search results.
It is based on the use of keywords: that is, the most common terms philippinen vorwahl whatsapp that users use to perform their searches.
Social networks
These are digital platforms where individuals share content and interact with each other. The most widely used are Facebook, Twitter and YouTube. In recent months, Instagram and Tik Tok have taken center stage.
There are many uses that companies can give to social media. Undoubtedly, generating visibility and connection with the target audience is the main one.
Many brands use them as customer service channels, to respond to their concerns in a direct and friendly manner. Others use them as channels to generate diverse and dynamic content.
It all depends on your brand and how you use social media in your Content Marketing plan.
There are many other tools or techniques that can be applied in an example content plan.
A strategy that must consider the new platforms that are being launched on the Internet and that give us new possibilities to reach and retain our potential clients.
Therefore, constant research and updating are essential to avoid missing out on great opportunities.
Why make a Content Marketing Plan?
Designing a content marketing plan ensures that your digital marketing strategy works.
In fact, the Content Marketing Institute (CMI) points out that a Content Marketing plan is effective for 83% of companies , according to research conducted this year.
Simply put, brands that have a Content Marketing plan are more effective than those that don't.
In another CMI study ( B2B Content Marketing Benchmarks, Budgets and Trends: Outlook for 2023 ), it is noted that 40% of the companies surveyed have a documented Content Marketing Plan; that is, written and in operation. In contrast, 33% do not have a documented marketing plan.