Should I Use Double Opt In? [5 Reasons Why Single Opt In is Best]

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If you're building an email list you might ask: Should I use double opt in? Not if you can avoid it, here are 5 reasons why...

Disclaimer - I'm not a legal expert, I'm an email marketing expert, so please bear in mind...

Your geographical area, place of jurisdiction or field of business may require you to have double opt in.

Consult a lawyer.

I'm not a lawyer but I do know what works best, from an email marketing point of view.

I've built highly-profitable, email lists, hundreds of thousands of subscribers strong, all with single optin.

But there is a right way, and a wrong way, to go about this...

I'll get into the specifics in a afghanistan number data second, but first, here's the fast answer if you're in a hurry;

Should I Use Double Opt In?
No - here are 5 reasons why you should not use double opt in;

Double Opt In Does Not Make You GDPR Compliant
It's Not the Best Way to Qualify Leads
It Slows Down the Growth of Your Email List
All The Initial Emails Can Annoy Your Subscribers
Now it's time into all the meaty details of each of these reasons to look at the data, the conclusions and the alternative methods to building a responsive, profitable email list, quickly...

TABLE OF CONTENTS
0. What is Double Opt In?
1. Double Opt In Does Not Make You GDPR Compliant
2. Your List Will Be Much Smaller (and Not Necessarily More Responsive)
3. It's Not the Best Way to Qualify Leads
4. It Slows Down the Growth of Your Email List
5. All The Initial Emails Can Annoy Your Subscribers
Conclusion