The threat of consumer data misuse is growing

[shaownhasan]

Impulsive purchases increase
With mobile apps changing the way consumers work, transaction options are now increasingly diverse. In essence, consumers are facilitated in making transactions. The impact is that the circulation of money will be very fast. However, when viewed from the consumer's perspective, this can actually trigger unnecessary spending. Leaking finances, said millennials. This happens because of the ease of transactions that can be done. With just a swipe of your finger, you can buy the goods you want. Of course this is not good.

When many transactions are made via mobile apps, then the information/data that will be recorded will be very much. Since the presence of big data & artificial intelligence technology , companies that own mobile app platforms can brunei email list analyze each activity recorded in mobile apps. Now, the dilemma is whether the company can uphold integrity in the use of appropriate and non-detrimental consumer data?

In fact, many companies secretly use consumer data without the consumer's knowledge. The most sensational case is the Facebook case. For more details on what the case is like, you can search for it yourself on Google, okay?

3. Lifestyle
Does this really have to be discussed? Hehehehe, okay. Do you still remember your habit of waking up before there were smartphones and the boom of mobile apps? Like the song, right? I wake up and take a shower, don't forget to brush my teeth, after taking a shower I help my mother, clean my bed.