You must take into account certain important

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2.- Use quality tools and platforms new email strategy If you don't have a quality and professional email marketing platform, you will hardly achieve optimal results. There are many platforms on the Internet, some paid and others free. Choosing the right tool is key to getting your new email strategy off to a good start. aspects when choosing one or the other. And, logically, MDirector will be the best decision you can make. Email campaigns are considered the most effective because of the high ROI they have compared to other channels. So don't make your life too complicated. Choose a tool that is easy and intuitive. That way, all team members will be able to use it without any problem. 3.- Take care of your database new email strategy Having a clean and organized database will save you a lot of headaches and will give you great results.



Each trend you identify will allow you to plan forex email list a more effective strategy for 2018. 5.- Determine which metrics you are going to use plan your email campaign for next year It's true that high open and click rates are something worth striving for. These results prove that users are interested in your communications. And, ultimately, that you generate some engagement. But what is your company's real goal with email marketing campaigns? Maybe you need to increase sales. Or get your content shared on social media. Or maybe you want to attract a more millennial audience . Do you think the same metrics will work for each type of goal? A professional email platform like MDirector will help you obtain comparative reports of deliveries belonging to the same campaign category. In the results, as seen in the image above, each of the bars in the graph represents the data of a delivery, so when you place your mouse over one of them, MDirector will show you more information about the subject, delivery date and total number of deliveries of the same.