#1: Share customer content to Instagram Stories

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Testimonials also provide social proof, which provides evidence that customers purchased from your business and received good results. Social proof can be very effective in getting people to barbados b2b leads follow the crowd so they don't feel left out. Over time, this can translate into more sales and customers. According to Wyzowl, 77% of consumers report that video testimonials influence their purchasing decisions.

If you have a system in place for finding and sharing customer stories, you can also use them to build better relationships with your community. Of course, you can create a personal connection with your customers when you share their experiences and content. Over time, you can develop a community of loyal fans, which can lead to a stronger brand and more word-of-mouth marketing.

Sharing customer reviews on Instagram is as easy as retweeting customer reviews to your Instagram feed. But Instagram gives you a lot of room to get creative and tell your customer stories. Here are some ideas to use as inspiration.

Are your clients creating user-generated content (UGC) that features your brand? From unboxing videos to tutorials to reviews, this content can show potential customers how to use your product or the benefits of your service in their own words.