A: Explore influencer marketing on Snapchat

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Great news for Gen Zers – we’re now on Snapchat. We’re the first platform in Europe to have integrated the social network’s new SnapStars API into our software.

This merger unlocks new possibilities to develop an organic presence on the popular messaging app with a new and exclusive audience.

For those of you who aren't familiar with Snapchat, here's what you absolutely need to know:

75% of 13-34 year-olds in Europe, North America and India use Snap.
Snapchat has 750m monthly users worldwide.
60% of Snapchatters follow a Snap Star.
To learn more about our Snap integration, read our article here.

product digest
Q: What brands have my influencers already collaborated with?
A: Meet the new Brand Collaboration timeline
Do you have your eyes set on the future? Start with the past: you will get the key to discover what comes next.

Our Collaboration Timeline is here to simplify this journey for you.

Simply select the account you want to monitor and access the following metrics in a visual and intuitive dashboard:

Visual tracking : follow the evolution of the partnerships that influencers have had on Instagram and TikTok.
Historical Insights – Gain insight into valuable historical data to identify trends.
Detailed Analytics : Dive into every collaboration and all the little details like content type and engagement metrics.
To access these metrics, visit the profile of any influencer and be amazed

product digest
>> Relationship Management: All-in-one influencer marketing platform : Learn more about management

Q: How can I stand out with my TikTok strategy?
A: Use the Listening module to spy on the competition
TikTok has become a staple in the influencer marketing mix, and everyone wants a piece of the reach pie the social network can offer. Thanks to our Listening Module, now featuring TikTok , it’s much easier to keep your competitors at bay.
Quickly select your top competitors (or other brands you want to keep an eye on) and see all their influencer interactions , partnerships, content, EMV, and Share of Voice in one comprehensive dashboard.


>> Comparison with competitors to stay ahead: Competitor analysis here

Q: How can I predict the ROI of my campaign?
A: Let the Campaign Forecasting tool amaze you
Close your eyes and visualize the success of your next influencer campaign. Now, open them and lead the collaboration with

Close your eyes and imagine you could foresee the success of your next Influencer hr directors contact list Marketing campaign . Now, open them and go to the campaigns section of Kolsquare. The new Campaign Forecast tool allows you to:



What else happened?
We have renewed the search engine

With a major update to our search engine, you'll be able to find the right KOLs faster and more efficiently than ever before.

Equipped with innovative filters , sophisticated query features ( including AND/OR/NOT options ), and a side panel that quickly reveals a KOL’s alignment with your brand vision, browsing through potential partnerships is becoming a walk in the park.

Spoiler alert:

Content-based search is on its way to the new platform. If you're still clinging to the old search tool, now is the time to make a change. Don't miss these exciting updates that will further improve your selection process.

>> Search and find the most important influencers for you as part of your marketing strategy: Read more about the search here

Influencer Marketing: Shall we take your strategy to the next level?
Our team of experts will be happy to show you our influencer marketing platform in action and discuss your individual needs, goals and aspirations.