The Ultimate Guide to Lead Generation

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Another example is Netflix’s strategy. which. according to the New York Times . wants to “ dominate the entertainment world. pursuing that ambition one country at a time ” and is not trying to make “ everything global ”: “ instead of creating shows and movies that would appeal to all 190 countries where the service is available. Netflix is ​​focusing on content that resonates with audiences in a single market .


” The streaming service has shows in more than 30 Asian languages morocco telegram ​​and is allocating more of its $17 billion annual content budget to expanding its foreign-language programming. “ After decades of Hollywood delivering blockbusters to the world. Netflix is ​​trying to reverse the model .” the NYT continues. “ The best-selling streaming series of recent years have been the most-watched. Who are they? Squid Game. Money Heist. which have set monumental records.


” And these are not English-language series .” observes the BBC’s Tendai Chetse. What to do? For large media organizations. it will become more difficult to target global markets with a “one-size-fits-all” global approach . the report notes. It’s about changing strategy. “ Competing in these global markets would require a shift from global strategies to multiple local strategies: thinking globally. acting locally .” the report says.