Why use labels on your product packaging?

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jrineakter
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Joined: Thu Dec 26, 2024 9:51 am

Why use labels on your product packaging?

Post by jrineakter »

Being original and showing personality compared to competitors is essential, so an item for sale must also stand out for its packaging. Today at Oedim, we tell you why using labels on the packaging of your products is essential for your brand to stand out.

The importance of designing custom stickers


The reason for the success of labels is their immense effectiveness as a tool for influencing consumers. Custom labels are often associated with the quality of the product, which has an impact on sales. In addition, by creating your own product sticker, you will be able to differentiate yourself from the competition.

First of all, it is important to be clear about the message we want to convey through our products. The goal is to reflect the essence of the product on its label so that when we see the label, we know the idea behind the product or brand, and the concept we will convey to customers.

If the label implies that the product is clean, new and modern, simple or neat, and that is what you are looking for, it will subconsciously be seen as the best option. Therefore, describing the greece telegram data characteristics of the item itself on the label is the best option to connect with the audience.

Why use labels on your packaging?


Cheap custom labels should be attractive, with attractive designs, suggestive shapes and it is advisable that they contain the corporate colors of the brand. In this way, all the details must be consistent with the brand image, whether it is when including a logo or displaying a slogan. Self-adhesive labels also allow you to transform the packaging and adapt it to the characteristics of each time of year. Likewise, at Christmas you can use Christmas stickers, whether they are standard cheap labels or a personalized adaptation, or in sales campaigns you can use stickers where discounts are indicated, etc. One of the latest trends is to place stickers with photos that contain a hashtag, in this way, you invite customers to share their opinion about the product on social networks.







The most recommended adhesives:


When choosing the most appropriate adhesives, you must find a balance between quality, functionality, design and price.



- Self-adhesive labels on a roll : these polypropylene and paper labels on a roll feature high quality printing and finishing. These personalized labels are ideal for use on packaging, boxes and packages.



- Transparent Stickers on a Roll : Transparent polypropylene labels offer high definition images and small texts. These polypropylene labels are usually used on glass containers, bottles, jars, canisters, etc. Thanks to the transparent stickers, you can capture your brand image on products such as wine, beer, oil, liquor, jam bottles and much more.



- Metallic and holographic stickers : metallic and holographic labels are the perfect detail for those exclusive or gourmet products that require packaging with elegance, delicacy and distinction.



- Variable data self-adhesive labels : mainly designed to mark products with specific user data, numbers and series, limited edition items, etc.



- Kraft paper labels : these brown kraft paper stickers have a natural finish and seek to convey respect for the environment. Eco-friendly labels are especially recommended for sustainable, eco and bio products.



- Removable adhesives : These removable stickers are the best choice for industrial use. You can quickly stick and peel them off without leaving any glue residue.
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