Expert Guides on Increasing Your Conversion Rate

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Improve User Engagement Using Video
Incentivize Users With Scarcity Marketing
Use Urgency Triggers to Motivate Action
Engage Users by Adding Personalization Elements
Reduce Friction With Multi-Step Landing Pages
1. An advantage with optimized landing page templates
Creating a conversion-optimized landing page takes a lot of time. You can get a head start by using a template that is already optimized.

Many of the best WordPress builder plugins offer pre-made landing page templates. These templates use macedonia telemarketing data best practices in layout and design, saving you time and ensuring your landing page is optimized for conversions from the start.

They include all the essential elements for converting website visitors, such as call-to-action buttons, opt-in forms, pricing tables, testimonials, countdown timers and more.

For example, SeedProd offers over 350 pre-built website kits and templates, Thrive Architect has over 200 pre-built layouts, and Beaver Builder has over 170 templates.

It is also a good idea to customize the template to match your brand and include persuasive copy.

For example, starting with a SeedProd template, the OptinMonster team was able to build and customize a responsive page that fit their brand and style in just 30 minutes.

OptinMonster's Responsive Landing Page
They incorporated many of the tips we cover below to increase their conversion rate by a whopping 340%. Additionally, they improved their click-through rate (CTR) by 13.30% and reduced their cost of acquisition (CPA) by 47.20%.