What to keep in mind with Instagram Stories

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Generally, it's recommended to keep videos short. Even though Instagram has increased the maximum length for Stories, this format is more suitable for microvideos. Shorter snippets have a higher chance of not being skipped, thus communicating your message. Stories have another advantage over traditional online marketing : they're forgiving. Even less successful Stories disappear after 24 hours.

With Instagram Stories, you can communicate directly and spontaneously with your fans. The focus here is less on etiquette and perfection, but rather on approachability and the feel of an event. Use Stories to build a very special albania phone number data connection and show what your work is currently achieving and how your company is developing. Stories are like a live event on your smartphone; they're something special that people want to be a part of.

Also pay attention to the Instagram post format so that no content is cut off from the field of view.

FAQs: Repost Instagram Stories
How can I edit a story?
Instagram is an app that gained its popularity primarily through its filters, a feature that is, of course, also used in Stories. After taking a photo or video, you scroll through the available filters by swiping left and right. The selection is somewhat more limited here than in image editing, and there are no additional refinement options. However, the most important filters, such as black and white, orange-teal, or retro looks, are still available.

You can also comment on your Stories with emojis or text to provide some context. This is also a great opportunity for marketing measures and is often preferable to a spoken commentary, as many users tend to consume Stories silently or scroll from story to story at lightning speed. In addition to text and emojis, drawings are also permitted; Instagram allows a selection of pen widths and colors for this purpose. While it isn't always possible to choose a color that matches your corporate design, the selection is large enough to attract attention or create a background for better readability. Doodling on the image, as known from Snapchat, is also an option, of course.
Can I link in the story?
Adding links directly is currently a bit tricky. Instagram only allows links to related pages for verified accounts with a blue checkmark or at least 10,000 followers. Mentioning other Instagram accounts, however, is easier. Simply add them with an @, and the names will be automatically highlighted. A simple click on the link then opens the associated account.
How do I create a survey?
Surveys not only allow you to interact with your followers, but also actively involve them in decisions, such as voting on a new web design. You can also ask for product ratings and thus improve customer satisfaction. You can engage users with two different types of surveys: