Hiring a new salesperson is not always the best option in the B2B market!

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Trying to “push” products or services is an outdated technique that can have adverse effects. No one schedules meetings based on a salesperson’s pretty face anymore; potential customers need to recognize two estonia mobile database in the product or service you want to sell: added value and credibility. For many, price is also an important variable.

Your IT company will only be able to become an authority in the market in which it operates and demonstrate its added value through marketing actions. And these marketing actions are more effective when created by those who know how. And it is this logic that has led many IT companies to hire the services of specialized marketing agencies.



Advantages of Marketing over Direct Selling
It is suggestive and non-invasive
It is targeted and does not waste resources
It is fully measurable with the right tools
It's cheaper
It is more assertive and profitable
Allows you to create authority in the market
Produces a “snowball” effect