What is Conversational Marketing?

[bitheerani319]

Conversational Marketing is a strategy that uses technologies such as chatbots, equipped with artificial intelligence (AI), to provide automated services in a more humanized way. This approach differs from luxembourg mobile database marketing strategies, as it encourages and promotes constant, two-way interaction between the company and its customers, facilitating a more direct and personal exchange of information.

Furthermore, in Conversational Marketing there is no waiting on the part of the customer. All communication flows are programmed in advance and allow for service to be provided 24 hours a day, 7 days a week.

In conversational marketing, customer service is automated and provided in real time. This is an excellent strategy for companies to connect with their customers effectively, listening to their needs and providing more assertive and personalized responses.