These players have more or less late integrated the need to be present on all devices , i.e. to produce new, adapted content or to make existing content accessible to all devices. new consumers want to be able to start a series on their tablet while having breakfast, continue it while they are out and about and finish it.
Home in the evening. Distribution on a single device is not suited latvia cell phone number list to the logic of ubiquity of content that is more commonly called "atawad" ( any time, any where, any device ). Note that this flexibility in terms of consumption is imperative and that the user will have difficulty accepting to pay for a service which offers him a series which he will be unable to listen to in bursts afterwards as and where he pleases .
In conclusion, one could say that Blackpills succeeded by applying the precepts of the Web (free, diverse, content featuring influencers), while Studio+ struggled by using revenues from television (large-scale production, paid service, established media brand). In both cases, the importance of multi-channel distribution has also naturally emerged over time. It remains to be seen whether Blackpills will succeed in establishing itself in a sustainable way in the complex and changing sector of online video.
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