buying or selling links

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7. Link Exchange Systems (SWL)
Google's premise is simple - the more shares, the more valuable the page. The conclusion? Time to roll up your sleeves and get links!

But is there any point in acquiring valuable links when you can exchange them? Black Hat SEO proponents will tell you no.

However, you should be aware that any practices aimed at unfairly acquiring links germany telegram data may be negatively assessed by Google. These include:

buying or selling links,
large-scale exchange in the form of link for link,
publishing guest articles aimed solely at placing as many links as possible,
automated activities aimed at acquiring links.
8. Link Farms
Link farms are sites created solely for the purpose of building a backlog of external links. Search engine robots still pay attention to the number of links leading to websites – the Penguin algorithm update has not changed that. Much more important than their number, however, is the quality, which Google can verify.

Link farms, on the other hand, consist mostly of shoddy content and… links, of course. Do you think there can be any quality here?

9. Doorway Pages
The practice of Doorway pages is used to obtain high positions for specific phrases.

The following are treated as doorway pages:

using different domains and redirecting them to one location.
creating subpages within the same website only to redirect them to another (business-relevant) part of the website.