digital marketing
2. Content Marketing
Content marketing involves creating and distributing useful content to your target audience. This could include:
Articles and blogs: educational or informational materials.
Video: training videos, reviews.
E-books and manuals: for in-depth study of the topic.
Quality content builds trust and italy phone number list retains the audience. It is important to create content that not only informs but also entertains. For example, add interesting facts, real-life cases, or entertaining stories.
Fact: According to a HubSpot study, companies that blog get 55% more website traffic.
3. SMM (Social Media Marketing)
Social media marketing is the use of platforms such as Facebook, Instagram, LinkedIn to interact with the audience. The main tasks of SMM are:
Increase brand awareness.
Direct customer acquisition through advertising.
Example: If your product is visually appealing, platforms like Instagram and Pinterest can help you showcase it in its best light. Use carousels, stories, and live videos.
digital marketing
4. Contextual advertising
Contextual advertising is paid promotion, for example through Google Ads. It allows you to show ads to the target audience depending on their search queries.
Main advantages:
Fast results.
Precise targeting.
Ability to measure effectiveness.
Engaging users through publications, comments
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