Today we’re going to discuss the next official Google ranking factor — Core Web Vitals. Google makes hundreds of changes every year, and every week they roll out new tweaks to their algorithm, so I wanted to try to demystify this ranking signal and get you prepared in advance.
What are Core Web Vitals?
Google looks at real experience metrics, like: How fast does thailand mobile database the page load? How quickly is it interactive? How stable is it? When a visitor accesses the page on a mobile device or desktop, what is the experience in terms of speed, how quickly can they interact with it, and so on.
Now it joins a group of metrics that Google calls page experience signals. It's not completely separate. It's grouped with these page experience metrics. These metrics are things like: mobile-friendliness, S, interstitials, pop-ups, and so on.
It’s less about the text of the page, which is a traditional ranking signal, and more about the user experience and feel, how pleasant it is for them to use the page, and how useful it is in itself. This is especially important on mobile devices when mobile devices aren’t as fast. That’s what Google is measuring.
How will this affect rankings?
It will affect all regular search results, both on mobile and desktop, based on certain criteria, but it's also important to note that Core Web Vitals will become the criteria for pages to appear in Google's top stories. These are usually the headlines that appear at the top of search results.