Stages of marketing support

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You don't need consulting if...
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There are situations when business consulting is unnecessary and you will waste your money. Three examples.

You have launched a startup and want to engage consultants to evaluate the effectiveness of the work. At the start, there is simply nothing to evaluate. There is no sales analytics yet and not enough data to build a customer's path to purchase. To work with consultants, you must have analytics that can be studied, errors found and conclusions drawn. Until such a base is available, consulting does not make sense.
You want to check the quality of the marketing department and hire a consultant to monitor and control. But a consultant is not Cerberus, who will monitor your team. If employees work poorly, then you need to solve the problem from the inside: implement a motivation system, fire someone and hold more frequent meetings to check the work of the entire team.
Things are going really badly and you feel like your competitors are pushing you out of business. You've probably already missed the opportunity to make a difference. Consulting will be powerless and will mexico consumer email list look more like death throes than resuscitation.


Let's talk about how consultations are conducted at Kompleto .


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