WhatsApp is now the most used messenger service and what would WhatsApp be without emojis? ... That's right, it's hard to imagine. Not only does it look nice when a little picture complements the text every now and then, but emojis also serve another purpose: As the name suggests, these little pictures are also meant to convey emotions.
It is particularly difficult to convey emotions in non-verbal guatemala phone number data communication. A sentence can easily be misunderstood. An ironic allusion can then be mistakenly perceived as an insult or accusation. The use of emojis makes the actual intention behind what is written clearer. If there is a winking smiley behind a text, it quickly becomes clear that it is not meant to be taken too seriously.
In our article you will find some examples of how to use the colorful and funny smileys and emoticons in newsletters and subject lines. We also give you valuable tips that you should consider when using emojis in email marketing.
Development – from analog to digital
The Origin of Emojis
Emojis are not an invention of WhatsApp. Most people will remember that attempts were made to convey emotions back in the days of SMS. Back then, however, it was only possible by combining text characters, which were later automatically converted into emojis. So " :-)or" became " ;-)then" .
The actual origin of emotion images, however, goes back to the analogue world of the 19th century. At that time, newspapers used typographical tricks to provide a more complex description than was possible with adjectives.
Digital emoticons or smileys first appeared as ASCII characters in 1982. Most of the emojis we know today have been around since 2010. They were included in Unicode 6 at that time and have been retained in subsequent versions.