The lead nurturing process - simply explained.

[shishir.seoexpert1]

It is therefore worth making an effort to select the right images and place them in the best possible way so that visitors can access a landing page without any hurdles.

The images on your landing pages should also gambling data asiaappeal to your persona emotionally, so that they can ideally also be convinced on a values ​​level. The goal for interested parties is to fill out a form and thus become a lead in your database.

Ideally, the image conveys the essence of your offer or your brand.
A recommendation: Use good images in a sufficiently high resolution to capture your visitors' attention in a timely manner.


Landing page highlight: The information
After you have aroused the interest of your visitors with the help of your headline and an image, now is the right time to present your offer in more detail. The focus should always be on the visitor - not on the quality of the offer, products or your service.

Present the benefits of your offer as a company!

Whether you do this in a classic text, in bullet points or via video depends on your corporate identity, technical possibilities and of course your individual preferences. It is important that you have answered the following strategic questions.