Scenariu: A customer searches for "best running shoes for flat feet."
Understanding intent: The user is in the research phase, gathering information before making a purchase.
Improving results: The retailer can improve results by providing relevant content, such as a blog post or a guide on choosing the best running shoes for flat feet. Additionally, product recommendations based on the information provided can guide the customer towards making a well-informed purchase.
Transactional intention:
Understanding intent: The user is ready to make a taiwan mobile database purchase and is looking for the best place to buy the product.
Improving results: Recognizing this strong transactional intent, the merchant can present direct purchase options, clear pricing, and promotions such as discounts or free shipping. Ensuring an easy checkout process and offering options such as “buy now” buttons or a quick checkout link can seal the deal.
Cross-sell/up-sell intent:
Scenario: A customer adds a pair of running shoes to their cart.
Understanding intent: The user is in the buying process and may be open to related products.
Improve results: The retailer can suggest complementary products, such as running socks, insoles, or sportswear, during the purchase process. By understanding the customer’s purchase intent, cross-sell or up-sell offers can increase the average order value.
Intention to visit the store:
Scenariu: A customer searches for "Nike store near me."
Understanding intent: The user is looking to visit a physical store, possibly to try or purchase a product.
Improve results: The retailer can provide detailed store information, including hours, directions, and in-store promotions. Additionally, offering options like reserving a product online for in-store pickup can improve the customer’s shopping experience and ensure that the visit results in a purchase.
Scenariu: A customer searches for "buy Nike running shoes size 10
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