How Predictive AI Can Identify Future High-Value Leads

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shishir.seoexpert1
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How Predictive AI Can Identify Future High-Value Leads

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“2017 is the year that Ebola was successfully contained and there were no commercial airline accidents. Which journalist mentioned that?”

This unease in the face of anxiety-inducing news is shared by journalists themselves, forced to respond to the new demands of continuous news channels and online media.

“The media, which have lost their distribution gambling data asia model, are running to capture information. Content today does not last more than a day. It is then thrown away. Journalists are a bit like subsidized farmers. They work like crazy for things that are not really consumed ” analyzes Benoit Raphael, digital expert & consultant.

As Media economist Julia Cagé explains, ⅔ of online journalistic production is verbatim reprints of articles that were written before. This is the counterpart of this hyper-reactivity demanded of online journalists. In the digital universe, assembly journalism takes precedence over original editorial production.

The same observation applies to TV journalism: “ What has struck me in my profession in recent years is globalization and the race for speed. The world is becoming a vast playground and we tell pretty much everything at the same level. With continuous news channels and incessant live broadcasts, there is regularly bad information on air and even mistakes. In fact, the media has taken precedence over the journalist,” says Elise Lucet, a journalist at France Télévisions.
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