The importance of business email

[muniyaakter]

In the book Email Marketing Rules, author Chad S. White - a leading expert on email marketing - affirmed:

"Email marketing is not just about sales, it is a process of building trust and strong relationships with customers."

So how to make your email marketing campaign effective? Is focusing on quality content really enough? Put yourself in the buyer’s shoes. Suppose you receive a promotional email fr, introducing a new shirt model with a purchase link. Would you dare to open that email?

I am sure that 99% of users will usa business fax list hesitate before opening such an email. The reason is simple: they do not know who the sender is, who is Andy? But when the email comes from a prestigious brand like Dior, YSL, the email opening rate will be significantly higher. Want to know why? That is the importance of corporate email.

Make your mark on professional investment
Having a business email is a sign of serious investment in your brand image. It not only makes a good impression on customers and partners, but is also part of your overall branding strategy.

One example that has to be mentioned is Michael Jordan and Nike. When Nike launched the Air Jordan line, they created a strong and consistent brand ecosystem. From using the Jumpman logo on shoes and clothing, to synchronizing advertising campaigns and social media presence, Nike built a brand that is recognizable and incredibly influential.