By combining email marketing with your number in philippines blog, you can create a more comprehensive digital marketing strategy. You can share valuable content through your blog, add curated content to your email newsletters, or use announcements to increase click-through rates.
To become a true expert in the eyes of your followers, use your blog to solve their problems and demonstrate how your products/services can help them.
Marketing Trend #5: (Use with Caution)
Generative AI has revolutionized the way we think about mass content creation. It’s not just another digital trend that will pass. However, relying entirely on AI to create your blog isn’t the best strategy.
Why? A Google update in March 2024 showed that the search engine negatively treats sites whose content is created exclusively with the help of AI. Many such sites have lost their positions in search results, and some have even received manual sanctions through Google Search Console.
However, AI has enormous potential.
It can be used to analyze user data to create more personalized content, engage with customers using chatbots, and conduct research.
The main rule: always create content with a user-centric focus and remember the EEAT principles (I know I've already mentioned this twice, but it doesn't hurt to repeat it again). By considering these two criteria, you minimize the risks of failure.
Read also: Top 5 AI tools for marketing and sales
Marketing Trend #6: Preparing for a Cookie-Free Future
Although Google has abandoned plans to completely eliminate third-party cookies, this does not mean we can relax. Finding effective advertising solutions that do not rely on cookies remains a pressing task.