How To Improve Your Website Ranking with Voice Search.

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Over the years, SEO has become a bigger deal. Have you ever wanted to search for something on the internet but preferred to say it instead of typing it because the query is too long? Suddenly, you see websites with the exact answers you are looking for.

It feels good, right?

That’s the power of voice search for search engines. Voice search has changed the way people look outlook email database for information, find products, and interact with digital devices.

Virtual assistants like Siri, Alexa and Google Assistant have become significantly integrated into our everyday activities.

Therefore, voice search SEO is a crucial strategy for business owners and marketers to reach a wider audience and provide a seamless search experience to users.

Knowing everything that goes into voice search optimization would help you unlock a world of opportunities for your business.

In this article, we will discover voice search SEO, its importance, and strategies that will help you as a business owner or marketer.

What is Voice Search SEO?
Voice search SEO is a marketing strategy that involves optimizing your content for voice search devices and their search engines, using optimized keywords and key phrases.

It is difficult to rank high in voice search results, mainly because voice search devices only show the top 3 results. Therefore, voice search optimization is crucial.

Voice search dates back to the emergence of voice assistants in 2011 with the introduction of Apple’s Siri. This is what marked the beginning of voice searches on mobile phones. Later, smartphones, smart TVs, and smart speakers began to allow users to search the web using voice assistants.

Over time, voice search evolved and became popular due to its convenience and reliability, thus becoming part of an effective business strategy.

Voice search is now widely used as it is more convenient than typing the search query. By 2024, 8.4 billion people are expected to use voice search assistants.

Importance of SEO voice search
Are you a business owner, digital marketer, or SEO specialist looking to reach a larger audience through your voice search results?

If so, here's a simplified breakdown of why it's essential to understand voice search optimization.

#1. Increased website traffic
Voice search optimization is a great way to drive traffic to your website or landing page . This is because it works well with optimized keywords and key phrases. Voice searches are more conversational and longer than text-based queries.

Increased traffic means more visibility and brand awareness. This increases your chances of getting more leads and customers.

Over 64% of marketers invest in organic SEO, and voice search optimization is one of the key SEO strategies to invest in.