Why is Qlik a Leader in Gartner’s Magic Quadrant for the fifth consecutive year?

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The consulting firm Gartner , specialized in information and communication technologies, publishes each year the Magic Quadrant report , a research methodology that provides a competitive positioning graph of IT providers according to four categories: Leaders, Visionaries, Niche Players and Challengers.

In its latest release, the Magic Quadrant for Business Intelligence and Analytics Platforms 2015 —for the fifth consecutive year—positions Qlik in the Leaders quadrant.

The report states that as a leading vendor , “Qlik excels in delivering on current market requirements and customer experience. Its ease and breadth of use satisfy customers in their Data Discovery processes . ”

Magic Quadrant

According to Gartner, "customers highly value ease of use, satisfaction malaysia phone number lead with product features, sales experience, support, product quality, upgrade experience, user enablement, achievement of business benefits, and support for a range of analytics for all users.

Market-driven vendors are focused on what is easiest and simplest for more users: creating content, exploring and discovering patterns in data from anywhere. They are executing on all or most of the requirements that customers care about most and are growing from new investments in analytics projects. While features for governance, management, embedding and scalability are a work in progress, Qlik has already introduced them in its new Qlik Sense platform .

The business intelligence industry is evolving to meet the needs of business users who want intuitive, rapidly deployable analytics. And as the demand for self-service visualization and guided analytics grows, so does the need for IT to maintain control.

Gartner estimates that more than half of new purchases are made in Data Discovery. The shift to a model that gives more power to business users also implies a new approach to governance within data discovery.

Access the full 2015 Gartner Magic Quadrant report for an in-depth look at the BI market and discover why Qlik is once again named a Leader.