Advertising professional from Santos specializing in Aesthetics and Cosmetics. I work in Global Marketing for a kbeauty brand in Seoul. Curious, Virgo and very happy to have you here.
More than 300 billion emails are read every day around the world. Do you know what that means?
For starters, this statistic means that there are a lot of people competing for the attention of the same people you send your emails to. It also means that email is still the most popular and effective way to iran phone number list with people on the internet.
But despite the competition for attention, email remains one of the best channels for interacting with your community, as it is independent of social media algorithms and delivery.
So how do you make sure your emails stand out from the billions of emails people send each day? By creating a newsletter that people want to read!
My favorite email marketing platform is Flodesk . You can get 50% off your subscription with my link here .
1. First, choose an end goal
Maybe you write your newsletter for fun. But there’s almost always a goal you have in mind or an action you want your subscribers to take after or during reading your email. You probably want them to click on a link, respond to the email, fill out a survey, sign up for a form, purchase a product or service, etc.
So start with the end goal of your email and reverse the process : write in a way that sparks curiosity and prompts your reader to take action.
write emails that people want to read
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