You receive from your website, like on-site reviews or feedback forms. These are great avenues to get a better understanding of your customers’ thoughts about your brand. Finally, you’ll want to make sure you’re paying attention to third-party site reviews. These include Reddit, Yelp! and Google. You won’t get notifications from third-party sites, which makes them a bit trickier to monitor.
However, make sure you are regularly checking these sites for mentions of your czech republic telegram database brand so you can address any criticism directly and better understand your customers. Potential customers will likely check out multiple social media sites before deciding whether or not they should trust your brand, so be sure to monitor all potential avenues of criticism. 2. Calculate Your Net Sentiment Net sentiment is the total value of the attitudes being expressed toward your brand on social media.
You can calculate it in one of two ways. First, you can add your total positive social media mentions to your total neutral social media mentions, and then subtract your total negative social media mentions from that total. The second option is to simply subtract your total negative social media mentions from your total positive social media mentions. Which option you decide to use to calculate your net sentiment will depend on how much weight you want to give neutral mentions, which will depend on the goals of your brand.