Areas of application of the brief

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When writing a one-time informational article for a customer's blog, a copywriter does not necessarily have full information about his activities. But when solving more complex tasks, performers ask the client to fill out a brief in order to better cope with the work. We are talking about such projects as:

website development, its initial content and SEO promotion;
creation of corporate design concepts kazakhstan mobile database for brochures, websites, banners, logos ;
writing blog articles or other systematic work with content;
advertising campaign settings;
comprehensive SMM.
Other areas where a brief is needed include creating landing pages . and sales texts, development of a content strategy, writing guides, instructions, checklists. It is needed everywhere where the performer needs brief information about the company, product, market niche and target audience to successfully solve the assigned task.