With Inbound, the marketing department can deliver more qualified leads to sales. After all, they are only passed on to the sales el salvador mobile database when they have already consumed some content and are more ready for this contact. By having this information, the leads are already more educated when they reach sales, knowing better the value of your solution.
This reduces customer acquisition cost (CAC) and ensures better sales results.
Get results with marketing
For a long time, marketing was seen as a source of costs with no proven return. And, in fact, in the old way of doing marketing, it was difficult to measure the results of campaigns.
With Inbound, however, the scenario has changed. In addition to investing in the strategy costing less than traditional campaigns, such as buying a space on TV or radio, with Inbound the strategies are also better targeted — and all actions can be measured.
Deliver better leads to sales
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