Visual images mainly consist of photos, infographics, animated gifs and illustrations. They can be product photos, office and team highlights, conference selfies, customer spots and more. Create galleries for photos on Facebook and Instagram or use photo carousels. Twitter also allows multiple photo uploads per post.
A convey more emotion and illustrate complex investor database concepts quickly and easily. You can create animated GIFs in Photoshop or online at a variety of sites, one of the most popular being giphy.com .
In 2017, we saw the rise of Stories , which started with Snapchat. Facebook has now copied Stories for its platform and for Instagram. They are quick video and photo content, often with fun filters and "stickers" that disappear after 24 hours. They are popular and seem more casual than other types of content found on these channels. According to Facebook, more than 500 million people watch Instagram Stories every day, with an average viewing time between 24-32 minutes !
Stories give brands the ability to share quick content, are often cheaper to produce, and deliver remarkable brand awareness. When users see Stories, they can choose to see more and then swipe to an offer or your website. Additionally, polls are a fantastic way to drive engagement through Instagram Stories.
Animated GIFs allow you to go a step beyond the standard photo
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