How do I set up a Business Manager on Facebook?

[sumaiyakhatun24]

To create a Business Manager account, you need to go to

First, you need to configure it. Then, at this address, you will be able to access your account directly or, if you get access to other accounts, the list of Company Managers in which you operate.

Just go to
The easiest to use are: 4.1 (video), 4.5 (Facebook page), 4.6 (Instagram usa rcs data business profile). They allow you to gather the largest audiences, because fewer advertisers use the lead generation tool and canvas.

IMPORTANT: Some items can be used for both social networks, some for only one of them.
Lists of people who interacted with your content on Facebook and Instagram (as of July 2017, not all advertising accounts have received this update, which allows you to collect audiences from Instagram business profiles, so be patient).
But first things first.

The future of video content is here. It's no secret that Facebook's algorithms favor this type of content. In addition, most people have already realized the importance of live broadcasts as a way to communicate with their audience.

How to use this for your own purposes?
Business Manager Create Account

… enter the company name (it does not have to be the name from CEIDG, just your brand)…

Business-Manager-company data

…and enter your additions. Done!



Let's take a look at the basic, most important (initially) options of the Company Manager panel.

In the upper left corner you have access to the main options – Business Manager (i.e. main view), Ads Manager, and over time (after configuration) Pixel and Audiences.From here you can also access other settings and features, such as Facebook Audience Insights .