If you optimize them accordingly, you will improve your chances of ranking your money pages higher . As a result, you will generate more organic SEO traffic to your store and convertiți mai mulți vizitatori . Why? Simply because you were the first to answer their question in the most appropriate way possible.
Strive to rank high! Potrivit lui Backlinko , the first result us mobile database on the first page of a Google search receives 27.6% of traffic, making SEO a crucial component of retail success. If you fail to rank high, you risk being ignored.
But conversions don’t just come from product pages. Next, we’ll explore how you can respond to different types of search intent with content și totuși converti. Continua să citești!
Powerful SEO tools like Semrush help you do keyword research based on customer intent . Features like the Keyword Magic Tool or Google Ads Keyword Planner can lead you to so-called broad-match keywords.
Search for broad-matched keywords pentru a descoperi subiecte de interes and create topic groups to help you rank. While you should focus on optimizing your product pages for transactional search terms, you can expand your presence on Google by targeting other keywords and search intent types.
Let's go back to the Samsung-inspired "retro dog lamp" example. What questions and topics might be on users' minds? Here are two quick ways to find out:
Check the "People Also Ask" section of the SERP (search engine results page) after you Google a specific search term.
Check the "Related Searches" section at the bottom of the SERP.
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