On July 20th, there will be a Q&A with Google employee John Müller on the German-language news site "SEO Südwest". During this Q&A, he will answer questions about Google and SEO. Questions can be asked by email or via Twitter.
In the early years of Google, there were still clear differences in search volume and search results for words in singular or plural form. Google recognizes the similarity and connection, but it can happen that different search results are displayed. John Müller now explains that the use of singular and plural forms can also be a different intention. Because Google does not always recognize the word forms as synonyms. John Müller explained that website operators should be careful when trying to rank a page for a singular and plural form. Depending on the search intent, it would not be an advantage if searchers were looking for category pages and comparisons rather than directly for products.
The search engine Bing, one of Google's biggest competitors, but rcs data canada like the others also lagging far behind in market share, has updated its webmaster guidelines. Aspects such as dwell time and bounce rate are now also considered relevant factors for ranking. These criteria were previously also considered relevant ranking criteria for the Google algorithm. It remains to be seen whether the Bing algorithm will align with Google's algorithm. For some search queries, there are still significant differences in the quality and accuracy of the search results.
On the social media portal Twitter, Google announced an innovation for the Google Search Console via the "Google Webmasters" account. Previously, error messages could be displayed for websites if there were problems with the use of structured data. Now the error messages have been extended to videos. Various things can be marked up for videos so that they are displayed in Google search. Is the video a live broadcast or a clip? Which timestamps do you want to highlight for users? Now users are given more support with this new function