Aggregating customer data with personalization software

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Identification is the first step. Compiling useful customer data is the next.



Personalization software like Barilliance allows you to collect and connect customer behaviors (like pages and products visited), infer product and category affinities, and record purchase history across channels.

Next Steps
A successful database marketing stra cell phone database tegy is profitable for the best reasons. It serves customers better, and allows you to present the true best offer for each individual.



If you'd like to see how Barilliance enables hundreds of top eCommerce brands to use database marketing, request a demo here.


[Guide] Advanced Customer Lifecycle Management
September 15, 2021 | Stephan Serrano
Customer lifecycle management is becoming increasingly mandatory for eCommerce