Too often I see text anchors applied to entire sentences. This is the biggest mistake you can make! Use a short but descriptive text (4-5 words max) and not 2 lines of content.
Format links so they are relevant to the content
Make anchors look different from the text. For example, set a different color, or use underlines to make it clear that there is a link underneath.
Use anchor text for internal links too
Let's not forget that good internal link building helps improve the on-site SEO quality of direct marketing with fantuan database our website. If we have useful internal resources to link to a content, let's link them!
You can learn more by reading the post: The most common internal link building mistakes: the SEMrush study .
Remember that the anchor text is as important as the link, so Google considers it important that it is not manipulated and that it is natural!
SEO Optimization Strategies for Anchor Texts
Tips for creating text anchors and links for seo
In addition to the 4 excellent tips that Google invites us to use, I want to recommend others to avoid falling into the trap and avoiding SEO penalties. Personally, I take into account some factors both for the choice of the type of anchor to use (see the list above), and for the choice of follow and nofollow ( difference between follow and nofollow ).