7 Tips to Reduce Bounce Rate
Posted: Sun Jan 26, 2025 6:44 am
Other website owners should reduce this parameter as it can negatively impact conversions and, in general, the user experience of the resource.
1. Adjust your website’s bounce rate in Google Analytics
The most effective way to reduce your bounce rate is to tailor it to how long users spend on the page. It also shows the actual bounce rate. This way you can better assess traffic quality.
In many cases, users convert, but the system counts ghana phone number list them as bounces. For example, it often happens in case blogs.
Users can enter and stay on the website without any additional clicks. In fact, many people come to these places just to read the latest news or articles. But since the visitor doesn't visit other pages on the site, Google Analytics will show a 100% bounce rate.
Custom bounce rates allow you to set time limits. You modify your Google Analytics code so that the system considers a bounce after a certain amount of time. For example, you want to set it to 30 seconds. If the user spends more time on the page, it will not be considered a bounce.
2. Check loading speed
The reasons for high bounce rates may be obvious. This is the load time of your page. The user should not wait more than 2-3 seconds for the required information. Especially when the system provides them with dozens of similar search results. They abandon the page that takes too long to load and try to open another page.
According to Deloitte, loading delays are the top reason for page abandonment in the United States. Did you know that 70% of consumers won’t buy from a store that loads slowly? So aim for two seconds or less.
1. Adjust your website’s bounce rate in Google Analytics
The most effective way to reduce your bounce rate is to tailor it to how long users spend on the page. It also shows the actual bounce rate. This way you can better assess traffic quality.
In many cases, users convert, but the system counts ghana phone number list them as bounces. For example, it often happens in case blogs.
Users can enter and stay on the website without any additional clicks. In fact, many people come to these places just to read the latest news or articles. But since the visitor doesn't visit other pages on the site, Google Analytics will show a 100% bounce rate.
Custom bounce rates allow you to set time limits. You modify your Google Analytics code so that the system considers a bounce after a certain amount of time. For example, you want to set it to 30 seconds. If the user spends more time on the page, it will not be considered a bounce.
2. Check loading speed
The reasons for high bounce rates may be obvious. This is the load time of your page. The user should not wait more than 2-3 seconds for the required information. Especially when the system provides them with dozens of similar search results. They abandon the page that takes too long to load and try to open another page.
According to Deloitte, loading delays are the top reason for page abandonment in the United States. Did you know that 70% of consumers won’t buy from a store that loads slowly? So aim for two seconds or less.