Make it useful and valuable
Posted: Sat Jan 25, 2025 3:55 am
When planning your article, always ask yourself this key question:
"What practical tips and best practices would solve my reader's problem related to our topic?"
Next, brainstorm an answer to your question. Jot down everything you can think of bank email list that you've learned from your knowledge and experience. Brainstorming is a great way to come up with new ideas and solutions, so don't be afraid to get creative and throw out some ideas that you may not have thought of before.
Next, do some research to discover more ways to solve your audience’s problem. Bonus points if you can also find epic advice from other industry leaders.
Next, wrap up and integrate actionable tips throughout the article. This post from Tailor Brands on “ What is a Registered Agent? ” is a great example of how to include actionable tips in an easy-to-understand and straightforward way (along with an eye-catching CTA ):
How to choose a registered agent
Source: tailorbrands
Here are some ways to do it:
Write the article in list article format
Include a list of tips or a featured snippet after explaining a concept
Writing a definitive guide
Write the article in "how to" format
Include links to reputable sources with high DA scores
Include internal links to relevant content and resources you've written in the past.
Support the main points with practical advice
#8. Incorporate elements of thought leadership
Want to set the bar high? Join the thought leadership movement.
In other words, sprinkle thought leadership elements such as quotes from original interviews and reputable sources, data, trends, industry insights, and predictions throughout the article.
Take this strategy one step further:
Presenting or being interviewed on podcast episodes or webinars related to the topic of your article.
Reach out to publications with high DA scores and ask them to cite you in their content.
Use a photo editor to pepper your article with custom images, charts, and tables that are worth stealing and will motivate content marketers to include a backlink to your article.
Conduct your own surveys and data studies, and publish your original findings.
Conclusion
If you’ve been struggling to establish brand authority, we hope the steps we’ve shared in this article have been a breath of fresh air.
If there is one thing we would like to reiterate, it is that building brand authority is key to establishing the influence and weight your brand needs to create meaningful connections.
While it may not be easy, understanding how your audience thinks and integrating the right blogging strategy can help position your brand as an authoritative leader and a force to be reckoned with.
Are you ready to use blogs to build brand authority?
Below we summarize the steps we shared today:
Base your article on search intent
Customize the article for your audience
Write for the web
Use the PAS framework in your introduction to grab your reader's attention.
Summarize all the key points and add a CTA in the conclusion for readers who haven't read the article.
Make sure everything is correct, up-to-date and original.
Let it be practical and valuable
Incorporate elements of thought leadership
And that's it for today. Remember, a strategy without an action plan is worthless. So, take a look at your calendar and schedule a time to write your blog posts. Then, get writing and publishing!
For your success.
"What practical tips and best practices would solve my reader's problem related to our topic?"
Next, brainstorm an answer to your question. Jot down everything you can think of bank email list that you've learned from your knowledge and experience. Brainstorming is a great way to come up with new ideas and solutions, so don't be afraid to get creative and throw out some ideas that you may not have thought of before.
Next, do some research to discover more ways to solve your audience’s problem. Bonus points if you can also find epic advice from other industry leaders.
Next, wrap up and integrate actionable tips throughout the article. This post from Tailor Brands on “ What is a Registered Agent? ” is a great example of how to include actionable tips in an easy-to-understand and straightforward way (along with an eye-catching CTA ):
How to choose a registered agent
Source: tailorbrands
Here are some ways to do it:
Write the article in list article format
Include a list of tips or a featured snippet after explaining a concept
Writing a definitive guide
Write the article in "how to" format
Include links to reputable sources with high DA scores
Include internal links to relevant content and resources you've written in the past.
Support the main points with practical advice
#8. Incorporate elements of thought leadership
Want to set the bar high? Join the thought leadership movement.
In other words, sprinkle thought leadership elements such as quotes from original interviews and reputable sources, data, trends, industry insights, and predictions throughout the article.
Take this strategy one step further:
Presenting or being interviewed on podcast episodes or webinars related to the topic of your article.
Reach out to publications with high DA scores and ask them to cite you in their content.
Use a photo editor to pepper your article with custom images, charts, and tables that are worth stealing and will motivate content marketers to include a backlink to your article.
Conduct your own surveys and data studies, and publish your original findings.
Conclusion
If you’ve been struggling to establish brand authority, we hope the steps we’ve shared in this article have been a breath of fresh air.
If there is one thing we would like to reiterate, it is that building brand authority is key to establishing the influence and weight your brand needs to create meaningful connections.
While it may not be easy, understanding how your audience thinks and integrating the right blogging strategy can help position your brand as an authoritative leader and a force to be reckoned with.
Are you ready to use blogs to build brand authority?
Below we summarize the steps we shared today:
Base your article on search intent
Customize the article for your audience
Write for the web
Use the PAS framework in your introduction to grab your reader's attention.
Summarize all the key points and add a CTA in the conclusion for readers who haven't read the article.
Make sure everything is correct, up-to-date and original.
Let it be practical and valuable
Incorporate elements of thought leadership
And that's it for today. Remember, a strategy without an action plan is worthless. So, take a look at your calendar and schedule a time to write your blog posts. Then, get writing and publishing!
For your success.