5 Growth Hacks to Dominate 2019

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We may be well into 2019, but that doesn’t mean there is no room for improvement when it comes to your various digital marketing strategies. While you’ve probably got at least some type of plan when it comes to your ads, social media, blogs, and more, are you really making the most of these efforts?

Growth hacking isn’t a new term, but it’s one that we find a lot of people aren’t quite sure what to do with. What is it exactly, and how do you use it? Is it something reserved for big brands, or smaller businesses? Is it legal? I mean after all, it has ‘hacking’ right there in the name! Rest easy, growth hacking is totally legal, and can seriously benefit brands of all sizes.

If you want to get serious about growth hacking, here are 5 great growth hacks to dominate 2019 with.

Defining Growth Hacking
Before we get to the actual growth hacks, we figured it was best to start with a definition. So, what exactly is growth hacking? Great question. The term was coined back in 2010 by GrowthHackers CEO Sean Ellis, and as he puts it, “A growth hacker is a person whose true north is growth.”

Essentially, growth hacking is all about growing a business quickly and efficiently. Or, as the team over at OptinMonster puts it:

“Growth hacking achieves results FAST, with minimal expenditure. The “hacking” part is about finding clever shortcuts that bring big results.”

While growth hacking is something that any brand can do, because of its nature, it is seriously appealing to smaller businesses who do not have large budgets to spend, but want to achieve serious growth.

So, what are some efficient ways to grow your business without spending a lot of money? What are these excellent growth hacks to dominate 2019? Let’s dive in.

1. Improve Your Site Speed
site speed bounce rate chart Growth Hacks to Dominate 2019
Image credit(s): Jeff Deutsch


This is one of the best starting points when it comes to growth hacking. Slow site speed cameroon telemarketing data can seriously derail any other growth hacking (or just general marketing) efforts you’ve got in place. You’ve only got seconds to play with, and each additional second results in a serious loss of users, and therefore, potential revenue.

In fact, the study from Pingdom, as seen above, says that an increase in site speed from 3 seconds to 7 seconds can result in losing 40% of your visitors. Pretty much, once you get over 3 seconds, things go downhill pretty fast. Pageviews majorly decrease, and bounce rates skyrocket.

Thankfully, your page load speed is something you can easily find and manage. If you see that your page takes over 3 seconds to load, you need to prioritize decreasing that value. While you may need to consider improving your host, you can also do things on-site like making sure your image sizes aren’t too large, removing unnecessary code, reducing redirects, and more. Here’s a pretty great checklist to refer to.

Always stay on top of your site speed and regularly check in to make sure things are loading fast. This is one of the simplest, most effective tactics, and one that every website can benefit from. There’s nothing worse than losing a potential customer because your site loads too slow. There are far too many other factors out there you don’t have control over, but this one you do!

2. Be Smart with Video Marketing
It’s 2019, and you need to invest in video marketing. 83% of you agree that video is becoming more important, and 53% of customers engage with a brand after watching a video on social media.

Outside of knowing that you need to incorporate video marketing in your digital marketing mix, there are some great growth hacks that will help you get the most out of your video marketing efforts. After all, putting together quality video is no easy feat. You want to make sure you get the most out of your videos that you can!