Involve experts
Posted: Mon Jan 20, 2025 8:28 am
Expert content is valuable, and therefore it is actively saved or reposted to your account and to "Favorites". But not every format is suitable for increasing engagement on Instagram* and other platforms. It is best to use checklists for these purposes - short useful materials that you can use immediately or forward to yourself "Favorites" and return to them later.Checklist from a doctor for subscribers of the journal of pediatricians of children's medical centers "Virilis"Checklists work well on Instagram*, VKontakte or Telegram.Involve experts
Games can make people spend more time on a page, in a group or in a channel. People have fun, share their results with friends or in a community - and all this increases twitter database engagement in VK and other social networks.Post-game in the industry B2B media of the company VEKAGames help brands get closer to their audience, increase reach and engagement.A simple game in the Telegram media of the profile systems manufacturer VEKA helped collect 20 comments. And this is despite the fact that the channel's audience is the heads of large factories producing translucent structures and representatives of window companies.Invent games
A giveaway is a great way to attract attention to a brand and increase the number of subscribers, because people love gifts. Participants will share the post on their page, and this will expand the circle of potential customers.Example of a post with a giveawayYou shouldn't get carried away with giveaways - there is a risk of collecting non-targeted traffic in your account. But they can be used as one of the methods to increase engagement and attract an audience.Contests always increase activity: they help collect likes, comments, reposts. This increases the visibility of content in the feed: social network algorithms begin to show it to more people.For example, VK has come up with contests in which you need to write a story of up to 15,000 characters. For this, the social network will give prizes to the best authors.Launch contests and giveaways
When a brand writes something unusual or provocative, users start talking about it. They actively share such posts, discuss them with friends, and soon more people learn about the company.PlanFix media post “You’re OK” with provocation, but not on behalf of the companyProvocations help brands stand out, attract attention and actively engage their audience. But you need to be careful not to damage your business’s reputation.A provocative opinion does not necessarily have to come from the brand. Sometimes you can use a news hook or someone else's statement.Write provocative materials
Games can make people spend more time on a page, in a group or in a channel. People have fun, share their results with friends or in a community - and all this increases twitter database engagement in VK and other social networks.Post-game in the industry B2B media of the company VEKAGames help brands get closer to their audience, increase reach and engagement.A simple game in the Telegram media of the profile systems manufacturer VEKA helped collect 20 comments. And this is despite the fact that the channel's audience is the heads of large factories producing translucent structures and representatives of window companies.Invent games
A giveaway is a great way to attract attention to a brand and increase the number of subscribers, because people love gifts. Participants will share the post on their page, and this will expand the circle of potential customers.Example of a post with a giveawayYou shouldn't get carried away with giveaways - there is a risk of collecting non-targeted traffic in your account. But they can be used as one of the methods to increase engagement and attract an audience.Contests always increase activity: they help collect likes, comments, reposts. This increases the visibility of content in the feed: social network algorithms begin to show it to more people.For example, VK has come up with contests in which you need to write a story of up to 15,000 characters. For this, the social network will give prizes to the best authors.Launch contests and giveaways
When a brand writes something unusual or provocative, users start talking about it. They actively share such posts, discuss them with friends, and soon more people learn about the company.PlanFix media post “You’re OK” with provocation, but not on behalf of the companyProvocations help brands stand out, attract attention and actively engage their audience. But you need to be careful not to damage your business’s reputation.A provocative opinion does not necessarily have to come from the brand. Sometimes you can use a news hook or someone else's statement.Write provocative materials