Good news: Airbnb has openly explained how it generates its search results . They say:
Airbnb uses an algorithm to generate search results that appeal to guests. The algorithm sorts through Airbnb's millions of listings to find the right listings for each search. Guests enter search criteria, and the algorithm returns listings that reflect those criteria.
The algorithm takes many factors into account when determining how to rank search results, but some factors have a greater impact than others. In particular, the quality, popularity, and price of a listing greatly influence how a listing appears in search results.
are defined:
Quality: The nature of the photos, reviews, and other features of the listing
Popularity: Frequency and depth with russia phone number example which users interact with the ad and frequency with which it is booked
Price: How competitive is the ad price compared to similar ads?
But to reach the top of the results pages, you need a comprehensive strategy.
Let's get into what that entails.
12 SEO Best Practices for Airbnb
These SEO tips for Airbnb can improve your current ranking and expand the range of searches you appear in.
1. Offer com
petitive services
Adding more amenities to your property can increase your visibility, because guests often filter their searches by amenities. Therefore, your listing will only appear if it includes what searchers are filtering for.
Here's a look at the types of amenities Houston-area guests want:
"Amenities" filter on the Airbnb site
Also consider what services are popular in all locations.