The brand promotes its products
Posted: Mon Jan 20, 2025 5:04 am
What both social networks have in common is contests. With their help, the brand interacts with the audience on both platforms. Subscribers are involved, posts collect a large number of comments and likes.
Financial institutions
Tinkoff
The first bank in Russia with fully remote customer service and a 15-year history is responsible for the entire financial sector in the information field. In 2023, it took 2nd place in the list of the most hacked advertising campaigns. And who is in first place - read here .
One of the main triggers of Tinkoff's success at the time was personal home delivery of cards. Remember how they called you 5 times a week and offered to issue a card with delivery? Don't remember? Are you sure you're from Russia? Just kidding...
In general, social networks have become the key and most widespread india consumer email list channel of interaction between a brand and its audience, as well as a tool for working through negativity...
In 2023, the bank is running VKontakte , and has not left Instagram either.
In VK, the company is engaged in marketing activities, the group's audience is 1.1 million subscribers . holds giveaways, announces intensive courses and collects applause and hate, as well as tens of thousands of views, hundreds of likes and comments. All posts are designed in the bank's corporate style. Tinkoff's social networks are as stylish as the brand itself.
Financial institutions
Tinkoff
The first bank in Russia with fully remote customer service and a 15-year history is responsible for the entire financial sector in the information field. In 2023, it took 2nd place in the list of the most hacked advertising campaigns. And who is in first place - read here .
One of the main triggers of Tinkoff's success at the time was personal home delivery of cards. Remember how they called you 5 times a week and offered to issue a card with delivery? Don't remember? Are you sure you're from Russia? Just kidding...
In general, social networks have become the key and most widespread india consumer email list channel of interaction between a brand and its audience, as well as a tool for working through negativity...
In 2023, the bank is running VKontakte , and has not left Instagram either.
In VK, the company is engaged in marketing activities, the group's audience is 1.1 million subscribers . holds giveaways, announces intensive courses and collects applause and hate, as well as tens of thousands of views, hundreds of likes and comments. All posts are designed in the bank's corporate style. Tinkoff's social networks are as stylish as the brand itself.