There are more chances that such an innovative purchase mechanism can gain way more success being quirky. Many brands have experimented with this feature and skyrocketed their purchase, few are listed below- Pantaloon’s Amazon – Fabian Bern, co-founder of a Chinese creator and influencer agency named Uplab, being the first to share a short video showcasing the live streaming purchase feature on Twitter. The video featured a costumed dog created by influencer Eugenia Chen’s company i.
e. Pandaloon along with an Amazon product listing link thereby. That link acts as a medium to shop or a power-packed bahamas phone number data CTA for the users to buy without leaving the platform. Walmart Inc, which was initially interested in investing over TikTok, later partnered with the platform for their Live streaming Purchase Feature. They initiated a campaign for 100 million viewers available officially on their TikTok page featuring national brands like Champion, Jordache, Kendall + Kylie, Scoop, etc.
Walmart without leaving TikTok’s platform. Experiment with Paid Advertising Paid advertising can be a way, more innovative yet smart to gain prospects other than your organic reach. Like the advertising model followed by Google and other platforms, now TikTok is also ready to mark its presence there. Paid advertising amplifies your organic efforts and boosts your strategies to meet conversions and prospects with ease.