Analyze your followers' demographics
Posted: Sun Jan 19, 2025 3:38 am
Evaluating your company profile on this network requires knowing your follower base perfectly. Therefore, analyze the data that the system shows you, as follows:
-The type of industry your audience belongs to: in theory, they should be in your same niche. However, you may be generating attention in other media, which could be beneficial for generating new business opportunities.
-Company size: It is important to know the potential audience you can g canada mobile phone number list enerate, thanks to your current followers. For example, having contacts who work in companies with more than 5 thousand employees can be beneficial for your B2B strategies , by establishing second and third degree relationships.
-Function or position: what is the occupation of the audience that follows you? Knowing this information will help you direct your strategy to certain sectors interested in your offer.
Analyze your competition
Finally, it is also worth knowing what other brands in your niche are doing and how they have optimized their profiles. This way, you will be able to understand why they are so successful and perhaps decide to follow in the footsteps of those companies that are worth imitating.
To do this, use a tool like Quintly, which in its free version allows you to add an account from any social network, to analyze its performance in different aspects. Use this information to your advantage, to always be one step ahead of your competitors.
Your LinkedIn company profile should be evaluated periodically to determine its performance level. Take advantage of the tools at your disposal to do this work, with the aim of generating interest in this network and thus establishing satisfactory and lasting business relationships.
-The type of industry your audience belongs to: in theory, they should be in your same niche. However, you may be generating attention in other media, which could be beneficial for generating new business opportunities.
-Company size: It is important to know the potential audience you can g canada mobile phone number list enerate, thanks to your current followers. For example, having contacts who work in companies with more than 5 thousand employees can be beneficial for your B2B strategies , by establishing second and third degree relationships.
-Function or position: what is the occupation of the audience that follows you? Knowing this information will help you direct your strategy to certain sectors interested in your offer.
Analyze your competition
Finally, it is also worth knowing what other brands in your niche are doing and how they have optimized their profiles. This way, you will be able to understand why they are so successful and perhaps decide to follow in the footsteps of those companies that are worth imitating.
To do this, use a tool like Quintly, which in its free version allows you to add an account from any social network, to analyze its performance in different aspects. Use this information to your advantage, to always be one step ahead of your competitors.
Your LinkedIn company profile should be evaluated periodically to determine its performance level. Take advantage of the tools at your disposal to do this work, with the aim of generating interest in this network and thus establishing satisfactory and lasting business relationships.