Is quality service in the real estate market for everyone?
Posted: Sun Dec 22, 2024 4:38 am
Of all the processes that make up your sales journey, I know of one that runs from the beginning to the end of the sale: customer service . You start by serving a lead, then a customer, and, with luck, you end up serving a brand advocate. The trick, however, is knowing how to guide this person so that they actually go from being a customer to an ally: this trick, believe me, is in quality customer service.
But how do you provide good service in the real estate market? How do uk email lists ensure your customer’s satisfaction when the most important thing is closing the sale, and nothing else?
In this text, I want to teach you the secrets of quality service. Here, you will see that it is simpler than it seems to give real estate clients the attention, dedication and care they deserve.
Summary
What is quality service?
Lead service, public service and customer service: differences between the terms
What are the qualities of a service?
Pillars of a good business: how do they relate to customer service?
Service x People
Service x Processes
Service x Technology
How to provide quality service?
Be consistent
Don't be treated the way you would like to be treated
Understand your pains
Deliver the solution your customer wants
Be transparent
What have you learned so far?
Did you like the topic and want to know more?
This content is offered by CV na Prática
What is quality service?
Quality service is one that prioritizes the customer's needs and puts them first before, during and after the purchase.
Contrary to popular belief, the physical returns of quality service are instantaneous: millennials, a focus group in real estate sales, claim to be willing to spend 21% more to receive good service. ( Business Wire )
quality service: close-up of a hand marking a satisfaction table with three emojis: sad, expressionless and happy.
Sophia Martins, CEO of Mitre Vendas and guest on the 36th episode of the CV na Prática podcast, which inspired this article, talks about the real estate buying experience that made her rethink customer service in the real estate world:
Quote “[Many years ago] I was looking for an apartment to buy, and I had had some very bad experiences. I still have an apartment that, when it comes to buying it, you know that panic? Because you look at it and think 'how did I not see that? The salesperson told me it was one thing and it wasn't…'” _ Sophia Martins, CEO of Mitre Vendas
So, you see, a bad experience can directly impact the way a buyer interacts and exposes themselves to the market. But, luckily for the industry, this same bad experience turned Sophia into an expert in customer service.
We will learn your lessons now.
Lead service, public service and customer service: differences between the terms
There are different types of people to serve in the real estate market. The general public can be anyone who interacts directly or indirectly with your brand. A lead , on the other hand, is someone who has already shown some kind of interest in your business. Finally, a customer is someone with whom you have done business.
But how do you provide good service in the real estate market? How do uk email lists ensure your customer’s satisfaction when the most important thing is closing the sale, and nothing else?
In this text, I want to teach you the secrets of quality service. Here, you will see that it is simpler than it seems to give real estate clients the attention, dedication and care they deserve.
Summary
What is quality service?
Lead service, public service and customer service: differences between the terms
What are the qualities of a service?
Pillars of a good business: how do they relate to customer service?
Service x People
Service x Processes
Service x Technology
How to provide quality service?
Be consistent
Don't be treated the way you would like to be treated
Understand your pains
Deliver the solution your customer wants
Be transparent
What have you learned so far?
Did you like the topic and want to know more?
This content is offered by CV na Prática
What is quality service?
Quality service is one that prioritizes the customer's needs and puts them first before, during and after the purchase.
Contrary to popular belief, the physical returns of quality service are instantaneous: millennials, a focus group in real estate sales, claim to be willing to spend 21% more to receive good service. ( Business Wire )
quality service: close-up of a hand marking a satisfaction table with three emojis: sad, expressionless and happy.
Sophia Martins, CEO of Mitre Vendas and guest on the 36th episode of the CV na Prática podcast, which inspired this article, talks about the real estate buying experience that made her rethink customer service in the real estate world:
Quote “[Many years ago] I was looking for an apartment to buy, and I had had some very bad experiences. I still have an apartment that, when it comes to buying it, you know that panic? Because you look at it and think 'how did I not see that? The salesperson told me it was one thing and it wasn't…'” _ Sophia Martins, CEO of Mitre Vendas
So, you see, a bad experience can directly impact the way a buyer interacts and exposes themselves to the market. But, luckily for the industry, this same bad experience turned Sophia into an expert in customer service.
We will learn your lessons now.
Lead service, public service and customer service: differences between the terms
There are different types of people to serve in the real estate market. The general public can be anyone who interacts directly or indirectly with your brand. A lead , on the other hand, is someone who has already shown some kind of interest in your business. Finally, a customer is someone with whom you have done business.