Monitoring competitor performance Keeping an eye on your competition is
Posted: Sun Jan 05, 2025 5:32 am
Access to new opportunities Consequently, your marketing team can identify new business opportunities. For example, when perceiving an increasing demand from your audience for searches with branded keywords, a new segment of performance can be created. The possibilities are the most diverse and allow you to explore paths that were not even considered during your planning. Identification of flaws in products and/or services Another very interesting possibility based on branded keywords is the search for feedbacks and evaluations from customers in relation to your products and services.
The goal is to identify which issues are most affected by criticism and wholesale email list complaints, for example. When you notice that a specific product suffers a lot from negative feedback, you can make the necessary changes. You can always keep an eye on what is being said about your brand on the internet. For those looking to improve their digital presence—and doing it efficiently—it is important to understand which terms are most related to their products and services.
also essential to create more effective campaigns and strategies. Nothing beats going straight to the point and searching for branded keywords related to your competitors—either to understand what the company’s most relevant products and services are to your audience or to follow what the most desired traits these companies are. In addition, it can be very useful for your paid media strategy, helping you understand what the most searched terms in relation to your competitors are, and investment in campaigns in that sense.
The goal is to identify which issues are most affected by criticism and wholesale email list complaints, for example. When you notice that a specific product suffers a lot from negative feedback, you can make the necessary changes. You can always keep an eye on what is being said about your brand on the internet. For those looking to improve their digital presence—and doing it efficiently—it is important to understand which terms are most related to their products and services.
also essential to create more effective campaigns and strategies. Nothing beats going straight to the point and searching for branded keywords related to your competitors—either to understand what the company’s most relevant products and services are to your audience or to follow what the most desired traits these companies are. In addition, it can be very useful for your paid media strategy, helping you understand what the most searched terms in relation to your competitors are, and investment in campaigns in that sense.