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Therefore, subscription and similar

Posted: Thu Jan 02, 2025 8:34 am
by nusaiba130
A models will be the two categories that will drive growth in monetization models. Experts estimate an increase in their use that could reach between 53% and 37% of the people surveyed. Broadly speaking, software companies are looking for ways to move from software as a service to recurring revenue. As developers look for alternatives to guarantee a fixed amount of revenue, target companies, accustomed to working in the conventional way, may not be able to move at the same pace.


Subscription models will take time to become mainstream, but the time will come. T bulk sms services in ghana he main challenge for software companies in the future. Supplier companies must adjust price and value. 30% of surveyed software buyers say price and value are currently aligned. There is no doubt that trust increases when it is not just a matter of buyers' intuition, but also of data that proves the service is working properly.


61% of companies that have collected usage data and are satisfied with the performance of the software believe that what they pay for their tools is aligned with the value they provide. Lack of customer acceptance of new monetization models is precisely what has become the number one impediment to balancing price and value. Over the past two years, the main reason for changing software monetization models was to implement a form of recurring revenue that would allow for entering new markets.