Anyone who has studied content marketing knows the importance of providing relevant content that can actually help users with a problem. To do this, the title should show exactly what the person will find in the publication.
Furthermore, when we talk about this subject, we also enter into a debate about ethics, since deceiving people is not a good thing norway mobile database any circumstances, especially when you are trying to make them buy from your brand, a situation in which you need the trust of consumers.
2. Misleading numbers
Clickbait can generate a lot of clicks on your post, but it is worthless if visitors do not take any action that converts them into leads and, later, into customers. By using this practice, it will be very difficult to attract a truly qualified audience to get to know your brand.
3. Loss of customers
Considering everything we’ve seen so far, you might wonder why you might lose customers by using clickbait in your strategies. First of all, you lose your credibility, since it’s based on lies. Therefore, customers start to associate your brand with that feeling of frustration we mentioned.
False content
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