the message is personalized to them

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Including the word “you” in ads can increase attention and response rates, as the consumer feels .

3. Customer name
According to a Linkdex survey , 70% of consumers prefer more personalization when making a purchase. Therefore, using the customer's name in campaigns has a personal and attractive effect.

This makes it more likely that they will develop denmark mobile database stronger emotional connection, which can lead to higher repurchase and recommendation rates.

4. Exclusive
The word “exclusive” awakens the principle of scarcity.

When a product or service is perceived as exclusive or limited access, it generates a sense of urgency and high value.

This makes consumers feel like they need to act quickly to avoid missing out on a unique opportunity.

5. Save
“Save” is a word that speaks directly to the rational desires of consumers.

Messages that emphasize savings and financial benefits, such as “save money,” tend to increase conversions, especially during times of economic uncertainty.

When people feel like they are making a smart choice and saving money, they are more inclined to buy.