Tips for adopting or optimizing digital transformation
Posted: Sat Feb 22, 2025 6:52 am
However, for digital startups this is (or should be) in their “blood”. For companies that have been operating for years using traditional models, digital transformation may not seem that simple.
After all, it is necessary to experiment and take unknown risks. Furthermore, it is time to change behaviors and even reformulate the culture of an entire company. But the following tips can make this process more agile and assertive even in the oldest commercial structures – check it out!
Here are six steps that every company can take to achieve the kind of change they want in their business and operations:
1) Business objectives and goals must remain aligned
Answer the question: “What business outcomes do you want to achieve for customers?” Here it is up to IT leaders to know the problem the business is trying to solve and align their goals with the outcome the business strives to achieve.
Companies that perform well are those that remain aligned oman mobile database with the bottom line. So use your customer journey map as a guide.
2) IT and business must co-create
Traditionally, IT departments were involved in fixes and repairs, with few implementations. However, digital transformation has placed these professionals as major players in their companies. Therefore, the IT sector must increasingly work as co-creators with the company to solve problems and add value to customers.
After all, today they have to actively work together with departments such as marketing to change the culture of the entire company. Therefore, it is essential that processes go both ways. The company cannot simply sit down and demand technology; they have to know exactly what they are asking for.
3) Scope definition must be bold
Successful digital transformations are 1.5 times more likely than others to occur at enterprise scale.
After all, it is necessary to experiment and take unknown risks. Furthermore, it is time to change behaviors and even reformulate the culture of an entire company. But the following tips can make this process more agile and assertive even in the oldest commercial structures – check it out!
Here are six steps that every company can take to achieve the kind of change they want in their business and operations:
1) Business objectives and goals must remain aligned
Answer the question: “What business outcomes do you want to achieve for customers?” Here it is up to IT leaders to know the problem the business is trying to solve and align their goals with the outcome the business strives to achieve.
Companies that perform well are those that remain aligned oman mobile database with the bottom line. So use your customer journey map as a guide.
2) IT and business must co-create
Traditionally, IT departments were involved in fixes and repairs, with few implementations. However, digital transformation has placed these professionals as major players in their companies. Therefore, the IT sector must increasingly work as co-creators with the company to solve problems and add value to customers.
After all, today they have to actively work together with departments such as marketing to change the culture of the entire company. Therefore, it is essential that processes go both ways. The company cannot simply sit down and demand technology; they have to know exactly what they are asking for.
3) Scope definition must be bold
Successful digital transformations are 1.5 times more likely than others to occur at enterprise scale.